The Six S Framework

Three factors of internal maturity that can help startups survive the three dimensions of scaling.

Russell McGuire
ClearPurpose
Published in
5 min readJun 14, 2021

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A few days ago I introduced you to the Diamond-and-Square framework from Tom Eisenmann’s book Why Startups Fail. Today I want to share a second powerful tool from that book.

In the author’s words: “To assess the likelihood that a scaling startup will succeed and spot reasons why it might fail, entrepreneurs can use the Six S framework.” The first half of the book is focused on early stage startups and the…

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